Web designing means designing any website according to the company's requirements and specifications. Web Designers work the look of the website. What and how it will be displayed on the internet is web designing. The appearance of the website is based on the website development for its user's experience. The layout is designed according to the specifications of the website. It is an important step in web designing. The size of the layout generally matches all the screen size and easily accommodate the content of the website. This is called Adaptive design. The other kind of design is Responsive design where the content of the website constantly moves. The moving of the content depends on the size of the screen. The entire process of web designing includes different aspects like the content of a website, graphic design, the color of the website, Font. Web designers use HTML and CSS code language to build a website. The content is managed on a website is by using WordPress or Joomla. It is used for creating a different template for the website. Web Designer can customize the layout and content of the website. This can be done by using a web-based interface. Images of the website are made individually. Developing a website requires many important factors. One of the most important factors is website designing. Earlier, we have talked about how important it is to have an attractive design of the website. It needs a lot of creativity. Web designing needs a lot of effort and tools to design a good-looking website. Good web designing enhances the user experience. There is a lot of web design agency in the UK. Whether web design is good or not depends totally on the visitor. Web design agencies use illustrators or sticker designs. Web design services in the UK will always fulfill all the stages to create the best design. Web design agency always tries to comprehend the client's requirements. It is extremely important to be on the same page for both, web design agency and the client. Agency takes all the requisite information by asking all sorts of questions. Any web design services in the UK need to understand the vision of the company before starting the work on the design. The kind of customization that they are looking for on their website. The kind of color palette, font, images, graphic design, layout, content. All the specifications should be discussed thoroughly. Once all the queries are answered, then they download their team with all the information to start the work.
Layers to understand Designing process
The next stage is to start the design process. The designing team plans all the stages from understanding requirements to execution to the launch of the final product. Designing requires a lot of brainstorming. All the ideas are exchanged and then the design is finalized. The idea is presented to the client. Once the client has approved the design, then the design team starts with the proceeds. All the team members are allocated to their job responsibilities. The timelines are informed.
Firstly, the content is created for the website. What information will be there on the home page and then on all other pages of the website? Search engine like Google plays an important role in any website. Correct keywords ensure the visibility of the website. If anyone wants to search for good web design services in the UK, then that is possible only with the use of correct keywords. This work is handled by the SEO team. They create correct keywords for any website to keep it at the top of the results in the search. The SEO team works very closely with the Web designing team. Then the content team creates the content based on the client's requirements. The information about the product, history of the client, contact details of the company, office locations, use of the product, license permission, quality approvals, government approvals is mentioned on the website.
The next step is graphic design. Graphics designing beautifies the design of any website. The look of the website designing improves a lot after the use of graphics and its features. A variety of illustrations and graphics images helps in creating an awesome design for the website. Once the graphic design is completed, then it is sent for approval. After the confirmation of the graphic designs, it is used on the website.
Now, it is time for the final design and development of the website. The layout, brand logo, and contains everything is finalized. The movement of the content depends on the kind of layout used in web designing. The web design agency's designer has to make sure that all the specifications are as per the client's instructions. Whether they will use Adaptive design or Responsive design? The decision is taken based on screen size and whether content can be fixed or in the moving mode. Accordingly, fonts and colors are decided and developed. Once everything is designed, it is installed with the help of HTML language or CSS language. Validating the language is also important.
Testing – Dry run
It's time for testing on the website. All the design, features, software, coding should be tested for better results. Good web design services in the UK will make sure that they perform the tests across all the platforms. The test is done to identify bugs. Before making any website live, testing is performed to check the system of the websites working fine or not. The website should be running smoothly. It should be ready for real-time users.
Types of tests run
The functions are running fine or not. All the errors should be checked and corrected. Any fault can harm the performance of the website.
Web design agency should check the response of the website and its applications in all the viewports. The URL, look, and layout should be tested.
The look of the website should be checked on all the different devices. Proper screening should be reviewed on TV, smartphones, laptop, tablets. The appearance of the website must be satisfying.
User Interface testing is critical for the website. There are three kinds of servers.
b) Application and
c) database server interface
All the 3 servers should be connected properly with proper execution.
The printing function should be compatible along with the browsers. The compatibility issue can affect the functioning of the website.
Security measures are also critical for any website to sustain itself in the market. A web design agency should make sure that the website is safe to use. By testing CAPTCHA or SSL access to web files are likely or not. Web directories are very confidential and should not be leaked. It must be properly safeguarded from hackers.
The next stage is the presentation of the final product. The presenting of the design by the web design agency to their clients. The look, functions, features, brand logo, etc. are presented to the client for their approval. If a client wants any changes, then that is also discussed. There is always room for making changes asked by the client. After making all the changes, final approval is taken by the web design agency on the project. Once the approval is received, the web designer starts working on making the website live.
Marketing I Branding I Launch
Branding is done on all the platforms. The brand is introduced with its logo. The logo is important as people identify a company with the logo.
Now, it's time to launch the website. It should be launched with all the safety measures. No security threat means a trusted and successful website. That's what people look for on any website before using it. Web design agency's responsibility is to provide after-sales service as well. Their job doesn't end with the successful launch of the website. After the launch, maintenance of the website is also the web designer’s duty. It's their job to timely update with all the latest software to prevent hacking. Antivirus should be installed properly. If still, any problem persists, then it has to be resolved by the web design agency.
If any web design agency services in the UK want to be the king of Web design services in UK, then providing quality work is a must for them. If 1 step is ignored at any stage, a successful web design can never be accomplished.
I Need a Website Designer. Where and How Can I Find One?
by Peter May 6, 2020
With the advent of digitalization, offline as well as online businesses are seeking ideas to create a web presence in their business. In the last quarter of 2019, there were 1.72 billion live websites as a part of the World Wide Web (WWW). The figure is sure to grow, as technology is continuously evolving with time. There will be no comeback, for sure. To build the online presence of your brand is not that critical, now. You can build a website on your own with the help of online website builder tools. But, the motto is not only to create your site; rather, it is to offer a flawless experience to your customers. You might have a good knowledge of designing, but not of development. You might have amazing marketing skills, but not an aptitude for the sales team. Practically, it is impossible to perform all the roles in any business at your best. And, that's why hiring professionals is the best option. Ultimately after your trials with basic ideas when you want a perfect site, you may find yourself saying 'I need a website designer'. Well, you need not worry. Further, we will guide you with the options to find and hire a professional website designer to get you a stunning looking website.
From where can I hire a professional website designer?
To hire a professional website designer, you can seek different ways of recruiting resources. You can trust upon the hiring platforms, job portals like Indeed, Naukri, Monster, TimesJobs, and so on that can help you connect with the employees directly. Leverage the power of search engines like Google, Bing, DuckDuckGo to explore design agencies as well as full-fledged IT businesses.
Freelance platform: If you are looking only for a website designer for short-term goals, you can navigate to the freelancer sites. On those platforms, you can trust the project quality based on ratings and reviews. You can check their portfolio to make choices among numerous options.
Design agency: Again, you will be counting on professional web designers only, but you will be working with the team. You can connect with them for the short term as well as long term projects. When you connect with any design agency, you must enquire about the other services they offer. Let's say they are into advertising, promotional, branding design, and visuals; then you can connect with them for future services as well.
Full-fledged services: The IT companies offering full-fledged services is also a web design company. Associating with such a company can reduce your tension of finding experts in different segments of the business. Further, you can uncover more opportunities by outsourcing your projects to them. If you are a medium-size business, we recommend you to look for more options for the association. This will surely enhance the opportunities for growth.
How can I find a professional website designer?
When there are so many professionals out there, you may have a hard time deciding which one can be perfect for your business. We will be sharing a few steps that can help you with the decision making:
Prepare your project plan: Hiring a professional when you don't know the task that needs to be done is like flying in the air without any knowledge of direction. Before you start this talent hunt, you must have a basic layout of the project ready in your hand. Make a list of must-have and just-to-flaunt features. This will help you with deciding the budget.
Tenure of association: Once you get your project plan ready, you will get a better idea about your end goal. For short-term goals, hiring freelancers or small design agencies can do the needful. However, when you are starting from scratch, you have to make a fair choice between a full-fledged service provider company or design agency.
Analyze and compare: Irrespective of your choice of resource, you will find many look-alike businesses and freelancers. Everyone has their unique philosophies of work and values. Selection of the best will be a tough choice. Still, you have to compare them based on several factors experience, profile, reviews, post-deployment assistance, and services.
Budget & process: Based on your end goal, you will try connecting with several web designing agencies, and businesses will try to connect with you and share the quotation for your requirement. After analysis of the company profile or that of a freelancer, you can finalize the budget and project deployment process. Also, you must complete the process and communication mode that you will be following to check the progress of the project.
Haven't you found a web designer yet? Let's discuss
If you have a project plan ready and like to hire a website designer, please write us [email protected]. As a web design company, we have been successfully serving in the market for more than a decade now, you can trust with your project.
13 Must have pages for every business website
by Nikki April 29, 2020
Every business that wants to explore the digital market needs to have its website. Unlike the old days, creating your websites is not that challenging now. Still, it is more of a responsibility as people can interact with your business directly. Your single mistake of not fulfilling customer expectations is enough for you to lose your customers. Your website is like a salesperson who is direct selling products/services in the market. To make the most out of your website, you must not leave a vent anyway. Irrespective of the mode of website development you opt for, your website must have below listed pages for a professional look.
Home page is the primary landing page of any site. The design layout of the web page must be simple, sober, yet classy. Since it’s impossible to talk about all of your offerings in detail, you need to be short, specific, and precise here.
Don’t add a lot of media elements or content here, as you have optimized the loading speed as well. With the help of professional writers, you can get the catchy phrases and punchlines that can entice your customers to explore more and more. The brief of your services or product categories in case of ecommerce businesses can create curiosity among the visitors to interact with your website further.
Like yours, there are so many businesses out there. When dealing online, there is a huge risk of confrontation with fraudsters, and this makes it critical for people to trust businesses online.
With your ‘About Us’ page, you can share the story of your business. This develops the trust of your customers upon you, and they can blend with you in better ways. Usually, the company introduction page is so boring and monotonous. Still, you can brainstorm some ideas with your web designing team to make it more interactive and unique. Startups can use graphics and interactive media elements. In contrast, established businesses can share the timeline and talk about the milestones attained with the recognition received. You can talk about the things that make you stand ahead of others. The SMBs can take a chance to introduce their team members; it will improve the face value of your business.
You can have a distinct service page, or it can be linked to the briefs you have mentioned on the home page. From the perspective of SEO, it is advisable to create distinct service pages for each of your offerings.
With individual service pages, you will get more space to give voice to your offerings. The sales pitch is required, but add a bit of human touch to let customers read and engage more. The professional copywriters can help you with creating the content with a blend of creativity and keyword optimization to drive better results in marketing.
This page is mandatory only for ecommerce and product-based businesses. The shop page for ecommerce websites will have a lot of things to care about; we will talk about it in another separate blog. Talking specifically about product-based businesses only, you have to create short descriptions and briefs of features.
In association with the features, it will be better to talk about the benefits. if you don’t want to put a lot of details, we recommend you to link them internally with the blog pages.
To answer frequent queries from the clients, FAQ page can be helpful. FAQs bring assurance to your website visitors that you care about their concerns. By adding these questions, you will reduce the fraction and save more of your time of answering common concerns individually. This gives more clarity to your customers.
You can add CTAs in your FAQ section and improve the internal linking of your website. When customers have clarity about your policies and service pattern, they can trust your business.
People don’t believe what they read, but they believe in what they see. Testimonials are the voice of your clients, and they are replaced with term ‘reviews’ for the products.
The ecommerce business owners must check with the review section below each of the product detail pages, and the service-based businesses must add testimonial sections on the home page. Testimonials are known to boost the trust of your to-be-customers. You can raise the bar to the next level, by adding the link of your businesses of previous customers with their due permission.
On your contact page, you can add a contact form as well as share your business details like name, the physical address (if any), email address and contact number.
You can also add other interaction modes like Skype, LinkedIn, social channels, fax number and business hours. The addition of your business details to your site adds to the credibility of your brand. Your availability and receptiveness for your visitors and clients enable them to interact and network more easily.
The service business doesn’t have new things coming up every now and then. With the help of your blog page, you can keep your visitors engaged with some form of informational as well as marketable content. Here, you can talk about your offerings and how different products are beneficial for your customers. Your entries like the ones in journals will be displayed in the chronological order.
Your blog page can be a great source of lead generation as marketers are leveraging the power of quality content to entice more customers to engage. And, you need not be technical all the time. Just be relevant to your field and talk about your opinion regarding updates and innovations coming by. You can keep your content interactive to let people connect more.
Press and media page:
You may be launching your new product or attended some meet-up recently. In this section, you can add all such information and add another option to trust your business. You can also share the employee recognition and some inter-company events that you have conducted or participated in.
Terms & Conditions:
You may call it T&C, Terms of Service or by any other name. To market your services or products online smoothly without any confusions, it is better to make your customers agree upon the terms you are putting for the usage of your offerings.
In this page, you will be talking about the intellectual property and guidelines that you are following. If you are using any third-party software like the ecommerce businesses use for payment, you aren’t responsible for the way in which they are using the data.
The sitemap is nothing but the index of your website. It is set to be mandatory page to help search engine bots crawl through your site and improve your ranking in the SERPs. HTML versions that are added to your site as a web page are to help your visitors with easy navigation. XML versions are known to be helpful for search bots.
Creating a sitemap for your site is not that big deal; you can make it online with the help of sitemap generator tools. If you like to restrict the display of certain webpages, you can mention it in the robot.txt file and create a sitemap after that.
404 error page:
404 error page or page-not-found page is also to be created. Yes, you read it right. You need to create the page that’s already not found. Well, that’s to show to your customers that what they are looking for is not available on your site.
This can end their frustration of getting answers rather than the display of irrelevant content on your website. In the end, you can give the link to your home page, to let your people interact or search for something else. In addition to the above-mentioned pages, here are some of the pages that you would like to add now or later. These are the search result page, jobs/careers page, event page, affiliate link disclosure page. If you are collaborating with any third-party business, you may have to add some more pages to your site. You can audit your site and check if you have any of these web pages missing from your website. If you are looking for a Web development agency in the UK or India, you can connect with us; we are ready to serve you with the professional web designing services for your business.
Web Designer’s Hunt to Refine the Web Page Design
by Daniel April 29, 2020
The design and aesthetics of the website speak a lot about its identity as a brand. When there are so many alternative resources for the same services and products, it's tough to keep the visitors stuck to your site and get them converted to customers. To improve the web page design of your site, you can learn and try the tricks on your own. But, that will be a time-consuming task for sure. When you have numerous other things to handle, the professional web designers can help you maintain the magnetism of your website.
Do you need a web designer?
The DIYers and creative minds may try some things to build their website on their own, and that's a lot appreciative for them. It won't make a huge difference as long as it is from the perspective of personal branding, but if you are jumping into the professional market, you need to stand out of the crowd. Web designers not only help you with the improvement of the front end of your site, instead they concentrate on the selection of the design that can accelerate conversion rate as well. Your goal is to develop your standalone identity as a business. So, please leverage their knowledge of years to drive better results. It will be a one-time investment for your business, but, believe us, it will be worth it.
Where can I find a web designer ?
To hire web designers, you can connect with the website development companies, design agencies, as well as opt for freelancers. For a wise choice, you must decide and set the end goal of the project. Let's say; you want help with graphics and layout manipulations, then web designers and graphic designers can be the right choice. But, if you have significant goals in your mind or are looking for website revamping, web designers may not be enough. By outsourcing such projects to the web development company, you can reduce the trouble of looking for professionals from different segments to improve the overall quality of the web.Also, you can count on design agencies, if you are looking for designing marketing and sales content like brochures, hoarding designs, promotional content and so on. With set goals, it will be easier for you to decide on the options and select the optimum one for your requirement.If you are on a tight budget and like to hire an individual web designer, you can explore freelance platforms like Freelancer, Fiverr, Appen, and several others. Don't trust on the free resource hiring platforms, as they don't have any tools embedded for smooth functioning. You can count on the freelance platforms, as they have set tools like task management, time calculation and communication portal to smoothen your work with the resources sitting across the oceans. Working with freelancers directly via non-reliant platforms can be an informal and lethargic task, but with professional platforms, you can easily manage it.
How to decide on the best web designer?
Hiring is a tedious process, and as long as you don't have HR on board to help you select the best resource, you have to be extra cautious. While you are going through the profile of the company or individual resource, don't blindly trust what's written. Here's what to count on:
Look for the portfolio of the web designer. It will solve the riddle for you.
Review the profile and check with the client testimonials.
Ask for the quotation and compare the pricing offered by companies and individuals.
Enquire about the additional services they are offering. It can be helpful for long-term association with the company.
Tools that can be leveraged to communicate smoothly.
Irrespective of the idea you choose to hire the web designer, keep your list of questions ready to understand their approach with the designing. To stay updated with the trends, you can communicate within forums in the community to create a fully customized website of yours. If you are looking for web designers to tweak the design layout of your website, you can write to us at [email protected]
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